Why do display stand manufacturers say that tailor-made display stands are essential?

The overall growth of the cosmetics industry, although the big cake of cosmetics has been watched by many forces, no one a few can enjoy this deliciousness exclusively. Consumers can never be satisfied. If you want to stand out the crowd of cosmetics, a tailored display stand is essential! Why do display stand manufacturers say that tailor-made display stands are essential? What advantages will such a display stand bring users? Highlighting products Displaying products is a basic function of a display stand, so what is the difference between the customized display stand the ordinary display stand for display stand manufacturers?

It lies in the word "outstanding", which has two meanings: one is to make the displayed products stand out, to make their own products stand out other products, to make the new season's new products stand out other products; the other is to make the products stand out stand out. The overall style of the store is harmonious unified without weirdness.

I think this is probably the difference between girls before after makeup, to highlight your beauty, but to change your face like cosmetic surgery. There is a famous saying in human resource management that puts the right people in the right positions. Similarly, a tailor-made display stand is to put the right product in the right place, then shine.

The well-arranged display method makes the display more attractive. In addition to the beautiful display, the special functional cosmetics display rack also has certain requirements on the functionality. For example, the lipstick display rack needs to be equipped with a mirror to facilitate customers to apply put tissue remover cotton. The small storage boxes drawers are used to provide customers with makeup remover at any time, the display stand for foundation needs lighting so on. Personalized demand comes providing consumers with better better services. Obviously, mass-produced display stands cannot meet the individual needs of enterprises.

The bottom of the cosmetic display rack has LED display lights to enhance the display effect. Brand promotion There are two important points in brand promotion:

One is to be marked so that consumers can recognize remember. The cosmetic display racks commonly used by display rack manufacturers on the market are all similar in appearance, can be used at home by changing the logo. However, there is nothing more terrifying for companies than "hit the display stand". Tailor-designed display stands can combine brand promotion with product display, use products as the line that attracts consumers' attention to achieve the effect of brand promotion.

The second is to be "soft" achieve silent penetration. The so-called loud sound, the clever way of propaganda is to lift weights lightly. Jiangnan Tannery-style shouting wheat can win the topical heat for a while, but consumers' tolerance for such overwhelming advertisements is very low will soon arouse disgust. Integrate brand promotion into the product display shelf use the product to divert a part of the consumer's attention. The threshold to endure will increase the reception effect will be obvious. The continuous interaction between the two will eventually achieve the desired effect of the enterprise.